Wayside Technology Group, Inc. (WSTG) markets software to software development and information technology professionals in the United States and Canada. It operates in two segments, Programmer's Paradise and Lifeboat. The Programmer's Paradise segment sells technical software, hardware, and services for microcomputers, servers, and networks to individual programmers, corporations, government agencies, and educational institutions. This segment also provides technical and general business application software solutions from various publishers and manufacturers. In addition, its catalogs offer collections of microcomputer technical software, including programming languages, tools, utilities, libraries, development systems, interfaces, and communication products. This segment markets its products through catalogs, direct mail programs, and advertisements in trade magazines, as well as through Internet and email promotions. The Lifeboat segment distributes technical software to corporate and value-added resellers, consultants, and systems integrators. Wayside Technology Group, Inc. was formerly known as Programmer's Paradise, Inc. and changed its name to Wayside Technology Group, Inc. in August 2006. The company was founded in 1982 and is headquartered in Shrewsbury, New Jersey